Today, lignin from pulp and paper is converted to polymer products through sulfonation. An industry goal, and the goal of this Ingevity / USC / Sandia project, is commercial products from lignin that provide 20% reduction in feedstock cost, because lignin coproducts must contribute $2-3/GGE to MFSP to meet DOE target of $3/GGE. Mike Kent of Sandia National Labs led the team that created this presentation for DOE Project Peer Review.